Malezia Email Marketing
At Malezia, I designed and planned weekly emails to share skincare tips, company updates, and build community.
During my time at Malezia, I wrote, designed, and scheduled over 100 newsletters.
Every email ends with the same “our products” footer along with social media links.
Fun fact: all of this has been illustrated using the pen tool, not image tracing!
In addition to weekly newsletters we also had automated flows. “Still thinking about us?” is an email sent to those who have viewed the website but have not started an order. The conversion rate to purchase is over 15%.